Why Writers Shouldn’t Be Punished For High Bounce Rates

<p>There are many misconceptions disguised as common sense. Taken on their own, these misconceptions are harmless. However, you get into trouble when a lazy misconception becomes the foundation in an edifice of flawed reasoning.</p> <p>The geocentric model of the solar system is a good example. It&rsquo;s easy to look out your window and assume that the Earth is at the center of creation. If you&rsquo;re a 15th century farmer, why should you care about the mathematical theory behind the orbits of celestial objects?</p> <p>In fact, if you were a clever scientist traipsing around the countryside telling anyone who would listen about your heliocentric model, you&rsquo;d likely encounter a lot of hostility. Nobody likes being told that something they assumed to be true is actually completely backwards.</p> <p>The result of this is that enlightened people have learned to weigh the benefits against the inconveniences of spreading knowledge. Most of the time, it requires less labor to deal with ignorance than it does to try and explain anything to anyone.</p> <p>Even in modern times, if you write an article that exposes how a commonly held belief is actually completely wrong, you&rsquo;re going to irritate a lot of your readers. Through no fault of the writer, those annoyed readers are going to bounce.</p> <p>That example illustrates why it&rsquo;s unscientific to assume a high bounce rate indicates that a writer is at fault. One data point is never enough to arrive at such a sweeping conclusion. If you dilute your work to the point where it doesn&rsquo;t offend anyone, it&rsquo;s difficult to conceive how it could retain any value.</p> <p><a href="https://writingcooperative.com/why-writers-shouldnt-be-punished-for-high-bounce-rates-33e11ac8d336">Visit Now</a></p>
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