The Hype with Sneakers and why the Heat is Fizzling Out

<p>My introduction to the sneaker community began when I came across a rather uncanny reel of the protagonist wearing his sneakers with a transparent foil covering in the rain, which got me thinking, what is the hype all about, and how do I &lsquo;cop&rsquo; one pair for myself?</p> <h1>Sneakerheads: From Store Lines to Online Clicks</h1> <p>One of the vintage subcultures (considering the day and age of internet subcultures), Sneakerheads have been around for almost five decades. Starting from the Air Jordan (eponymous tag by basketball player Michael Jordan), famous for its colorway combinations of classic black, red, blue and white, the Sneaker community has seen a shift in its consumer base, including the way they shop, collect, and define what is &lsquo;the hype&rsquo;.</p> <p><a href="https://krutikanaskar.medium.com/what-is-the-hype-with-sneakers-and-why-the-heat-is-fizzling-out-7120e4504716"><strong>Read More</strong></a></p>