In our last WAC Lab episode, we were introduced to an innovative ownership model that aims to balance market incentives among artists, partners, intermediaries, and collectors, fostering the artist’s communities, called Partial Common Ownership of Art (PCOArt).
The PCOArt project is initiated by RadicalxChange and Serpentine Arts Technologies (Future Art Ecosystems), which together have applied the concept of Partial Common Ownership to the art market. We were joined by Victoria Ivanova, who has been instrumental in the collaboration, and works in the Research and Development Strategy of Serpentine.