Tag: stuff

Five ways to gain focus and get more stuff done

A quick question — are you the kind of person who feels like there often isn’t enough time in the day to get stuff done that you want to? Whether it is at work or personal stuff, I have often found myself with a to-do list as long as my arm, knowing that there isn’t any chance t...

The Right (Whale) Stuff

During the early days of whale hunting by sailing ship, one whale species was the “right one” to go after. They were particularly slow, and they floated when killed. This “right” whale was quickly hunted to near-extinction. They never recovered to their former tens-of-thousan...

How to Write Copy to Sell Stuff

Copywriter John Caples wrote this sales letter in 1926 to promote a correspondence course offered by the Sherwin Cody School of English. It is hailed as one of the most successful direct-response advertisements of all time. I spent 2 hours dissecting each line, to see what it can teach you about ...

Wait, Who Exactly Is Coming for You and All Your Stuff?

On a trip recently to help after the birth of a grandchild, my wife and I, out for a run, saw a yard sign saying EVERYBODY IS COMING TO GET YOU AND TAKE ALL YOUR STUFF. For the rest of our stay, we tried to figure out whether the homeowner was being serious or satirical. There was that pickup ...

Flambé: Why Do Chefs Set Fire to Stuff?

The inspiration for this article came when I almost flambéed my eyebrows off. No, dear reader, I didn’t intend to flambé my eyebrows. To be honest, I didn’t intend to flambé’ at all. I was making a crumble for goodness sake. No one flambés crumble &he...

Standing in Front of More Interesting Stuff

National Geographic photographer Jim Richardson is said to have said, “If you want to become a better photographer, stand in front of more interesting stuff.” Apparently, he may never have said that, but it doesn’t matter. It’s more than a flip comment. It deserves some thoug...