Beyond Accuracy: Embracing Serendipity and Novelty in Recommendations for Long Term User Retention

You’re sitting in a coffee shop, savoring your favorite coffee variation (a cappuccino, of course) and engrossed in conversation with a friend. As the conversation flows, the topic shifts to the latest gripping TV series that you both have been hooked on. The shared excitement creates a bond of trust, to the extent that your friend eagerly turns to you and asks, “What should I watch next? Do you have any recommendations?” At that moment, you become the curator of their entertainment experience. You feel a sense of responsibility to preserve their trust and provide suggestions that are guaranteed to captivate them. Additionally, you’re excited at the opportunity to, perhaps, introduce them to a slightly new genre or storyline they hadn’t explored before. <a href="https://medium.com/towards-data-science/beyond-accuracy-embracing-serendipity-and-novelty-in-recommendations-for-long-term-user-retention-701a23b1cb34">Read More</a>