In today’s standardized fundraising strategies, charitable organizations tend to follow a 3-phase process in attracting and retaining major gift donors which are cultivation, solicitation and stewardship phases. These phases are the slow, yet deliberate, steps involved in what is referred to as “Moves Management” in the nonprofit arena by which we work toward aligning major gift donors with our charitable cause. Although this method of engagement has proven to be successful over time, these phases rely more upon gaining initial and then consistent monetary contribution from donors and less upon obligating them to become actual participants as volunteers within the philanthropic pursuit.
You are so interesting! I do not think I've truly read through anything like that before. So nice to discover someone with genuine thoughts…