Tag: sizing

The fashion and retail industry has come a long way to make the shopping experience as convenient as it is today, but there’s one area where things seem to only get more confusing as time goes on — sizing. All these numbers and letters that are supposed to make it easier to find an outfi...

Why Market Sizing & Forecasting Matters in Global ExpansionTo successfully enter an international market takes far more than instinct. It demands time, disciplined research, and a strong understanding of the economic, competitive, and consumer forces shaping that country. Market sizing and ...