Tag: DIESEL

The haulage industry in Nigeria is faced with so many challenges, and one of the challenge is allocation of fuel (diesel) to trucks. It is more difficult for truck owners who do not have a “controlled” diesel disbursement mechanism (e.g having their own diesel tanks), do not know the geo...

In the world of fashion, rebranding is no easy feat. It takes a bold vision, impeccable marketing strategies, and a touch of creative genius to transform a brand’s image and identity. One such remarkable success story is that of Diesel, the Italian-born company that transcended its fuel-powere...