Boston, It’s Time to Rebrand

The month of May was Haitian Heritage month and the 2nd to last weekend, Bostonians celebrated with the Haitian-American Unity Parade. Thousands came out to enjoy food, music and community as a parade of floats, dance troupes and musicians led a procession down Blue Hill Avenue from Mattapan Square to Harambee Park in Dorchester. Boston has the third largest population of Haitians in the country and almost 30% of Boston residents are foreign born. As I listened to one major Boston media outlet leading up to the parade, there was very little mention of this local event that’s been taking place for more than 20 years. Yet, multiple stories about the Taylor Swift concert and how it would affect the City were run over and over again. This erasure of the rich Black cultural fabric that shapes the City of Boston is commonplace. Travel outside of Massachusetts, and no one knows Black people even exist in this City, because for so long Black Bostonians’ positive contributions have been diminished. Boston is a diverse cosmopolitan city. However, its Black cultural heritage is underutilized. It is a key asset that can be used to drive tourism and commerce and to foster greater prosperity for a larger segment of the population. <a href="https://medium.com/@Jalexis117/boston-its-time-to-rebrand-de87d7550b19">Click Here</a>