Including voters as part of the solution in our political narratives

<p>​​The concepts of political narratives and storytelling are familiar to any party official, campaign manager or candidate. In every campaign that political parties start, the priority is to identify which messages or slogans can better resonate with the voters. Yet, these narratives and messages are often tailored to explain why the voter has a problem and why your political party has the solution. A common approach to the problem is all too often the call to action. Yet we have seen in modern politics that people, especially younger voters like to be part of the solution. People are more likely to engage in a story where they have a role to play in it.</p> <p><a href="https://medium.com/@PartyParty/including-voters-as-part-of-the-solution-in-our-political-narratives-e004477ae232"><strong>Website</strong></a></p>