A Review of “Manufacturing Consent: The Political Economy of the Mass Media”
<p>When it comes to understanding the political economy of mass media, there is arguably no work more seminal than “Manufacturing Consent” by Edward S. Herman and Noam Chomsky. Published in 1988, this comprehensive critique of the mass media’s role in shaping public opinion has proved to be enduringly relevant in the contemporary landscape.</p>
<p>The main premise of “Manufacturing Consent” is the ‘propaganda model’ of communication, which argues that the mass media serves to propagate the viewpoints of the elite classes, thereby “manufacturing” public consent for their agenda.</p>
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