In the world of blog posts, not all words and phrases are created equal. In fact, there’s a plethora of terms that are used entirely too often.
You may be wondering if you’re guilty of overreliance on some of the most overused snippets in content writing.
Let’s review a few bits of language that everyone would love to see less of, along with some tips for avoiding the overuse of worn-out words.
Plethora
Nobody says plethora in their daily conversations, so why is it such a go-to for writers?
“When searching for new shoelaces, there are a plethora of options to choose from.”
Gross. Gross and unnecessary.
Like most fancy words, plethora is there for special occasions. The word refers to an amount of something that’s both enormous and more than necessary.
It just so happens that sales-oriented blog writers frequently find themselves explaining to readers that there’s so darn much of something and that they really need the writer to help them sort through the clutter.
So, we get a plethora of plethoras. The word itself is fine — it’s just a word — but perhaps it’s time to put it on the shelf for a few decades, then bring it back once everyone’s forgotten about it.
You May Be Wondering…
Crafting a smooth article introduction is tough, which is why some writers latch on to a phrase like “you may be wondering” and insert it in the middle of every intro section that they write.
“If your old shoelaces are falling apart and smell like moldy feet, you may be wondering if it’s possible to score some new ones without buying a whole new pair of shoes.”