Sony Has Forgotten Its Core PlayStation Audience…And That’s a Problem

This year will no doubt end up being a wild one for video games, with a number of Game of the Year contenders, several sleeper hits and a big push on the indie front. One company that I feel hasn’t really moved forward for the better, however, is Sony with its PlayStation brand. Don’t get me wrong, they’re successful. They’ve managed to stock up on PlayStation 5 systems nicely, to the point that it’s much easier to get one. They’ve sold millions of units, and will no doubt sell more over the holidays. And, of course, Insomniac Games’ Marvel’s Spider-Man 2 looks like a true winner. But let’s look at the long range view here. What exactly has the PlayStation brand become? Well, more casual-friendly really. There’s a partnership with LeBron James for special PS5-related stuff. There’s other little programs here and there meant to be friendly for all sorts of players. And, well, there’s Spider-Man 2, easily accessible across all tyles across the medium. <a href="https://medium.com/@robertworkman_Disruptor/sony-has-forgotten-its-core-playstation-audience-and-thats-a-problem-930797ceb305">Read More</a>