Beyond Convenience: Why B2B e-commerce makes sense — A Series
<p>In 2016, three former employees of Flipkart stared a B2B e-commerce marketplace and logistics platform called Udaan. It promised to empower small-scale retailers. The company achieved Unicorn status in record time, and by October 2019, it was supplying an annualised Gross Merchandise Value (GMV) of $2 billion (<a href="https://sturgeoncapital.com/udaan-india/#:~:text=Having%20reached%20an%20annualised%20Gross,3%2C500)%20of%20its%20contractual%20staff." rel="noopener ugc nofollow" target="_blank">Source</a>). An Economic Times report of July 2021 estimated the monthly transactions on Udaan platform at 4.5 million. And the total user base at 3 million. (<a href="https://sturgeoncapital.com/udaan-india/#:~:text=Having%20reached%20an%20annualised%20Gross,3%2C500)%20of%20its%20contractual%20staff." rel="noopener ugc nofollow" target="_blank">Source</a>). Within the bounds of some reasonable assumptions, this means that one in every seven Indian shopkeepers have ordered from Udaan at least once! And Udaan is not the only one providing B2B e-commerce services. In the last decade, a large number of such platforms have emerged. </p>
<p><a href="https://medium.com/@adityaganjoo.mech/beyond-convenience-why-b2b-e-commerce-makes-sense-a-series-b8f3b06609c9"><strong>Click Here</strong></a></p>