Hoka Hits New Record, Surpasses $420M in Sales — Retail Bum
<p>Deckers saw its Q1 net revenue rise by 10% year over year to $675.8 million, with demand for its Hoka footwear brand driving growth.</p>
<p>Hoka’s net sales hit a new quarterly record, rising 27.4% to $420.5 million. Meanwhile, other Deckers brands, including Sanuk, Teva, and Ugg, <a href="https://ir.deckers.com/news-events/press-releases/press-release/2023/DECKERS-BRANDS-REPORTS-FIRST-QUARTER-FISCAL-2024-FINANCIAL-RESULTS/" rel="noopener ugc nofollow" target="_blank">reported</a> declining sales.</p>
<p>Overall, <a href="https://www.deckers.com/" rel="noopener ugc nofollow" target="_blank">Deckers</a> saw its direct-to-consumer (DTC) sales increase by 35.3% to $250.4 million, and wholesale fell from $429.4 million to $425.4 million across its portfolio of brands.</p>
<p><a href="https://retailbum.medium.com/hoka-hits-new-record-surpasses-420m-in-sales-retail-bum-a19647a0f6c2"><strong>Learn More</strong></a></p>