27 Dead-Simple Thoughts of the Top 1%
<p>Twitter is like a treasure trove of the top 1% of thinkers.</p>
<p>I can’t believe in two clicks you can get access to the top business people, marketers, and creators on the planet. It’s like a port key to another dimension.</p>
<p>If you’re looking for the top thoughts of the top 1%, here they are:</p>
<ol>
<li><strong>Confidence Bias </strong>— people like people with confidence. Even if people are spouting complete nonsense, say it confidently and people are more likely to believe it. It’s not fair. It’s just a thing.</li>
<li><strong>Endowment theory</strong> — Scientists took a mug and a pen to form the basis of an experiment (not all science is curing cancer). They randomly assigned students either a mug or a pen. Turns out when asked to trade, barely anyone did. That’s because people like the things they own.</li>
<li><strong>Passion myth </strong>— for a long time I thought passion was found. In other words, you just need to find a thing you like and you’ll live happily ever after. The pursuit then is about finding something not cultivating something. The reality is, passion is not found, it’s built.</li>
<li><strong>Pain is the process</strong> — Life tells us to avoid discomfort. To find safety. To operate within your confidence. My life has taught me the opposite. Anything worth doing will be painful. That’s not a bad thing, it’s a real thing.</li>
</ol>
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