Her startup, a line of eco-friendly skincare products, was her dream turned reality. Yet, as she sifted through emails and product designs, the cost of her dream became tangible: missed dinners with family, important milestones of loved ones, weekends spent working instead of with friends, and a personal budget stretched thin to funnel every possible dime into her business.
Alexa’s story isn’t unique but a shared narrative among many entrepreneurs who sacrifice time, stability, and personal life in the hopes of business success.