Sole Power: The Stories Behind Sneaker Nicknames

<p>Sneakers will soon be a $100 billion industry, with enthusiasts and collectors fighting for exclusive &ldquo;drops,&rdquo; speculating on specific future releases, and assigning cult-like reverence for assemblages of leather, rubber, and synthetics. As &ldquo;the culture&rdquo; has evolved, &ldquo;sneakerheads&rdquo; have developed and coalesced around unique nicknames for various shoe models, colorways, and collaborations. These nicknames can be a reflection of the shoe&rsquo;s design, history, or cultural significance. Some pairs are even released with a pre-established nickname. Today, we&rsquo;ll explore how sneakers are named or nicknamed by delving into some iconic examples from different brands and time periods.</p> <p><a href="https://medium.com/field-notes-from-a-hundred-monkeys/sole-power-sneaker-name-stories-f5b7ac6e4bc5"><strong>Read More</strong></a></p>