Sole Power: The Stories Behind Sneaker Nicknames
<p>Sneakers will soon be a $100 billion industry, with enthusiasts and collectors fighting for exclusive “drops,” speculating on specific future releases, and assigning cult-like reverence for assemblages of leather, rubber, and synthetics. As “the culture” has evolved, “sneakerheads” have developed and coalesced around unique nicknames for various shoe models, colorways, and collaborations. These nicknames can be a reflection of the shoe’s design, history, or cultural significance. Some pairs are even released with a pre-established nickname. Today, we’ll explore how sneakers are named or nicknamed by delving into some iconic examples from different brands and time periods.</p>
<p><a href="https://medium.com/field-notes-from-a-hundred-monkeys/sole-power-sneaker-name-stories-f5b7ac6e4bc5"><strong>Read More</strong></a></p>