How to Size For Online Experiments With Ratio Metrics

<p>Expedia Group&trade;, as a global online travel solution provider, heavily relies on A/B testing to continuously bring the best travel experience to our consumers and business partners. We at the&nbsp;<em>Experimentation Science &amp; Statistics</em>&nbsp;team keep exploring new methodologies and techniques to add to the testing capability, enabling more robust and flexible experimentation across all Expedia Group&trade; brands.</p> <p>One recent example is the capability to conduct an experiment with&nbsp;<em>ratio metrics,&nbsp;</em>especially how to determine the sample size.</p> <p><a href="https://medium.com/expedia-group-tech/how-to-size-for-online-experiments-with-ratio-metrics-3d57362f1967"><strong>Website</strong></a></p>