The impact of artificial intelligence in the Peruvian pharmaceutical industry
<p>The pharmaceutical industry in Peru is experiencing a significant transformation thanks to artificial intelligence (AI). It is a market that moves more than USD 4 billion, not counting the milk segment. The main laboratories lead the way and, in turn, fight among themselves and against medium-sized competitors that enter with more specific products.</p>
<p>In this sense, one of the points on which the main laboratories in the market focus is on the possibility of personalizing the treatment provided and the benefits that the implementation of AI would bring to their patients and laboratories. Thus, we can affirm that today AI is redefining the way in which competitors in the pharmaceutical sector interact with patients and manage the medicines produced.</p>
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