Exposing Overpriced Brands: Ian Charms

Many fashion trends have found themselves coming back in the past year. One of them being the mismatched beaded necklaces that are reminiscent of the 90s. This jewelry is typically fun and colorful, and it reminds us of our childhood. Ian Charms is perhaps one of the bigger brands to capitalize on this jewelry trend, but their price tag leaves us wondering who and why would someone pay for this. Ian Charms has been spotted on the necks of celebrities such as Dua Lipa, Justin Bieber, and Pete Davidson to name a few. The allure of owning something a celebrity has also worn may be enticing to some. Especially in the age of social media and influencer culture. The sad reality though is that many of these public personas have stylists who work with the brand to acquire the jewelry at no cost. So that necklace that is being sold for $180 cost nothing to the rich and famous who sport them. <a href="https://medium.com/@iancharmsjewelry/exposing-overpriced-brands-ian-charms-5398ba4345d8">Website</a>