The art of museum shitposting
<p>I used to use a Venn diagram of ‘What we want’ and ‘What audiences want’ (inherited from my former manager at the Royal Academy of Arts, Louise Cohen) to say ‘our content should be in this little overlap here’. I’ve since added a new circle: What works on the internet.</p>
<p>The problem with ‘what works on the internet’ is that shitposting works on the internet. Shitposting is deliberately provocative, or “good posts with bad behaviour.” Shitposting is popular because it’s imaginative, funny, provocative and relevant — it’s what the Twitter account <a href="https://twitter.com/dril" rel="noopener ugc nofollow" target="_blank">@dril</a> has perfected into an artform.</p>
<p><a href="https://medium.com/@adamkoszary/the-art-of-museum-shitposting-7cd1bc5fa80a"><strong>Website</strong></a></p>