4 Strategies for Creating Effective Museum Evaluations.

In our latest meeting of the Museum Mindshare community, we gathered to discuss the importance of evaluation within our institutions and our professional practices. At Gesso, we recognize the value of data and analytics in helping museum professionals make informed decisions about how to best serve their visitors. That’s why we built analytics and evaluation into the platform and the development process of Gesso’s <a href="https://www.gesso.app/museums" rel="noopener ugc nofollow" target="_blank">mobile guides</a>. It’s also why we created Museum Mindshare to support the work of museums by providing opportunities to share successes, challenges, and questions around how to measure the effectiveness of our programs and exhibitions. In an effort to increase transparency across the field, this discussion focused on evaluation strategies and important lessons learned. As in most museum discussions, there are lots of issues and questions that our community is grappling with. Here’s what’s at the top of our minds: <a href="https://medium.com/@hennawang/4-strategies-for-creating-effective-museum-evaluations-942a0008e9c9">Read More</a>