We Are Not Alone!
<p>We live for a short time, but does it make sense to pay millions of dollars for merely tens of seconds of visibility? The Super Bowl is coming up tomorrow and advertisers are willing to pay an average of <a href="https://www.nytimes.com/2024/02/06/business/super-bowl-commercials.html" rel="noopener ugc nofollow" target="_blank">7 million dollars for a 30 seconds ad spot</a> in front of television viewers of the event. Since many popular shows shifted to streaming platforms, live events like the 2024 Super Bowl LVIII offer a unique opportunity for advertisers to draw the attention of a large crowd, typically <a href="https://www.sportingnews.com/us/nfl/news/how-many-people-watch-super-bowl-tv-ratings-usa-world/a1eea03f84a50a3c2a954ad5" rel="noopener ugc nofollow" target="_blank">more than 100 million people in 190 countries and 25 languages</a>, towards commercial products. Given their high cost, Super Bowl ads often reflect viral trends within society.</p>
<p>With that perspective, is there any hope that science might be featured in a Super Bowl ad? Thirty seconds of a Super Bowl ad cost more than our next expedition to the Pacific Ocean to retrieve large fragments of the 2014 interstellar meteor, IM1. </p>
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