The Self-Esteem Project: How Dove is Igniting Change in The Beauty Industry
<p>Promoting the self-esteem of youth is extremely important in an age dominated by digitized media. Images are constantly blurred, pinched, and smoothed to make people’s bodies and faces seem “perfect.” Thousands of kids and teens are affected daily by low self-esteem, body image issues, and anxieties that stem from comparison to images they see on social media. Even as an adult who has spent years on social media, it is sometimes difficult to determine if an image has been retouched or not. Because so many children and teens are now on social media, more and more are being affected negatively by the constraints of edited images (or videos!) posted by their favorite influencers, models, and celebrities. Dove, one of the top personal care brands around the world, has taken action to break the stigma around imperfections and to promote higher self-esteem in children and teens.</p>
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