How AI Impacted E-commerce: Personalization, Recommendations, and Customer Experience

AI’s entrance onto the e-commerce stage is nothing short of a game-changer. It has transcended mere novelty to become an essential tool for businesses seeking to thrive in the competitive world of online retail. The driving force behind this transformation is the unparalleled ability of AI to comprehend, predict, and respond to the diverse needs and preferences of customers. At the heart of this AI-driven metamorphosis is personalization — an idea that has shifted from being a mere buzzword to a foundational concept in the e-commerce landscape. Personalization means more than just addressing customers by their names; it’s about understanding their unique tastes, preferences, and shopping behaviors. <a href="https://medium.com/@seekmeai/how-ai-impacted-e-commerce-personalization-recommendations-and-customer-experience-cdb7ec64faf8">Read More</a>