What happened to Custom Robo?

During the Nintendo 64’s life cycle, Nintendo was struggling for third-party support, an issue that’d prove recurrent on their next consoles. In an atempt to increase the third-party presence on the platform, Nintendo and Recruit (the latter being a human resources company, focusing on employment), founded a joint-venture company called Marigul Management (“Mari” comes from Mario, and “gul” comes from Seegul, both companies’ mascots). The idea behind the new company was to fund new studios to develop games for the Nintendo 64. <img alt="" src="https://miro.medium.com/v2/resize:fit:188/1*z0qc9UGY1ZxxT23dLl39wg.png" style="height:98px; width:150px" /> The NOISE logo. In that sense, many companies which are currently active and developing for Nintendo were born, like Vanpool. The one we’ll talk about here is NOISE, the studio behind the Custom Robo series. Their first game was the original Custom Robo, released for the Nintendo 64 in 1999 in Japan and the iQue Player, a special version of the N64, made exclusively for China, in 2006. Before starting the development of the game, NOISE faced a dire challenge: Nintendo’s President at the time, Hiroshi Yamauchi. Yamauchi thought the culture that surrounded RPGs at the time (mainly, the otaku culture) was not healthy for Nintendo as company, provided that they were a company aiming a more family friendly approach on their products. But, Shigeru Miyamoto liked the robot building and customizing idea so much, that Nintendo gave the greenlight for development to start, finally convincing Yamauchi. <a href="https://medium.com/@TsubasaKeita/what-happened-to-custom-robo-da1dac3edcc6">Visit Now</a>