How Cultural Diversity Makes a City a Better Place to Live, Work and Play
<p>Dr. Richard Florida, in his book The Rise the Creative Class, introduced three ingredients for vibrant city economies in the 21st century: Technology, Talent and Tolerance. The first two are obvious. Cities that are attractive places to live attract talented people, who in turn drive innovation and productivity, not to mention contribute to other creative and social sectors. What occupations do talented people gravitate toward in the 21st century economy? The answer: clean, high-paying jobs like those found in the innovation-intensive technology sectors. Basically, talented people want to get paid well, but also want to work for companies that make positive environmental and social impacts. Pretty solid formula. But where does ‘tolerance’ come in?</p>
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