Black Balloon Day — An Annual Event to Educate the Public About a Deadly Health Threat
<p>Black Balloon Day occurs annually on March 6. The event brings awareness to the worldwide toxic drug crisis and highlights deaths from drug overdose and substance-related harm. On this day, people pay tribute to family and friends who have died from drug poisoning and overdose.</p>
<p>Black Balloon Day also aims to deflate the stigma of addiction, which is the reason many don’t seek help. Addiction is a brain disease — not a moral failure. People need reassurance that addiction is not their fault.</p>
<p>The event began with one family’s tragic loss. On March 6, 2015, Greg Tremblay, a father of four aged 38, died of an overdose. His mother-in-law, Diane and sister-in-law, Lauren Hurley, initiated Black Balloon Day to remember Greg. It has since become an international event.</p>
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