Inside the Adidas Brooklyn Creator Farm

Culture is a word that gets thrown around a lot nowadays, companies are trying to identify it, people are trying to curate it, and kids are usually at the center of it. To be a part of a place like the Adidas Brooklyn Creator Farm, you not only need to have a deep understanding of the current culture/zeitgeist but be able to project where it is going to be years down the road. Dale Shepard has been a footwear designer at the Adidas Brooklyn Creator Farm for the past two years. He works on the advanced concepts team meaning they are focusing on projects for athletes or sports a few years in the future. <a href="https://poc4.medium.com/inside-the-adidas-brooklyn-creator-farm-574874a8db8d">Website</a>